Colors & Typography

SSU’s color palette consists of primary and accent colors. Use these to maintain chromatic consistency across University communications.

The primary colors are the core of our visual brand and should predominantly be used in order to maintain maximum consistency. The accent colors are as described, only to be used as an accent to the University Blue.

PRIMARY

The primary colors of our beautiful university - these should be the most dominant colors in your work.

University Blue

University Light Blue

White

 

 

 

CMYK

RGB

HEX

100, 74, 20, 5

0, 76, 151

#004C97

CMYK

RGB

HEX

35, 90, 0, 0

171, 202, 233

#ABCAE9

CMYK

RGB

HEX

---

100, 100, 100

#fff

ACCENT

Designed to add a little *pop* where needed - but make sure our SSU Blue is the most prominent color. Shades/tints pictured are in our Adobe library, but the values are not listed here

Field

Grape

Hills

 

CMYK 6, 30, 93, 0

RGB 239, 181, 50

HEX #EFB532

 

CMYK

RGB 174, 138, 201

HEX #AE8AC9 

 

CMYK 57, 3, 87, 0

RGB 122, 188, 87

HEX #7ABC57

 

 

FIELD LIGHT

CMYK 

RGB 255 227 156

HEX #FFE39C

 

GRAPE LIGHT

CMYK 

RGB 230, 204, 224

HEX #E6CCE0

 

HILLS LIGHT

CMYK 

RGB 217, 237, 164

HEX #D9EDA4

 

 

FIELD DARK

CMYK 

RGB 255 227 156

HEX #7B3B0C

 

GRAPE DARK

CMYK 

RGB 109, 65, 129

HEX #6D4181

 

HILLS DARK

CMYK 

RGB 50, 96, 39

HEX #326027

 

Lakes

 

Salmon

 

 

 

CMYK 56, 0, 18, 0

RGB 95, 203, 213

HEX #5FCBD5

 

CMYK 0, 51, 56, 0

RGB 245, 148, 112

HEX #F59470

 

LAKES LIGHT

CMYK 

RGB 208, 239, 239

HEX #D0EFEF

 

SALMON LIGHT

CMYK 

RGB 255, 214, 199

HEX #FFD6C7

 

LAKES DARK

CMYK 

RGB 29, 93, 101

HEX #1D5D65

 

SALMON DARK

CMYK 

RGB 245, 148, 112

HEX #98363D